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Crumbl is reportedly considering a sale that could value it at roughly $2 billion, according to Reuters.
The publication said the dessert giant is working with investment bank North Point on a sales process and that private equity firms may be interested. Crumbl wants a valuation 10 times its annual EBITDA, which is around $150 million.
Over eight years, the chain has grown to nearly 1,100 shops in the U.S., Canada, and Puerto Rico. It quickly became the largest cookie chain in North America.